Meghan Markle recently launched her ShopMy page, expanding it with new categories just a day after its debut. The ShopMy platform features affiliate links to clothing items and accessories, allowing influencers like Meghan to earn commissions by sharing these items with followers. Meghan’s ShopMy collection predominantly consists of elevated basics, including linen shirts, crewneck sweaters, sunglasses, and handbags in neutral tones like beige, brown, and navy blue.
Notably, Meghan initially excluded designer brands from her ShopMy, opting for more affordable and accessible options. However, she later introduced a new category featuring beauty products, including a Multi-Masking set from Tata Harper, Root Replenish Active Growth Serum from Highbrow Hippie, and Dewy Skin Cream by Tatcha. Meghan also shared her favorite nail polish shades and affordable beauty items like Lucas PawPaw oil and Weleda Skin Food.
While some of Meghan’s beauty picks deviate from her past preferences, her ShopMy venture follows the premiere of her Netflix show. Despite receiving mixed reviews, the show has been renewed for a second season. Additionally, Meghan’s lifestyle brand, As Ever, will soon offer products like pancake mix, raspberry spread, and wildflower honey.
Meghan’s ShopMy initiative aligns with her entrepreneurial endeavors as she continues to diversify her business ventures post-royal life. By curating a blend of fashion and beauty products on ShopMy, Meghan aims to engage her audience and offer accessible style choices beyond designer labels. Her strategic expansion into beauty products complements her fashion offerings, catering to a wider range of consumer interests and preferences.
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